About us

Two digital experts brought together by data, compliance, and performance.

A-Track was born from the collaboration between Thomas (TC Digital) and Matthieu (NOTO Studio), two Geneva-based entrepreneurs passionate about digital transformation and performance measurement.
Their meeting within the collective ZDA – Z Digital Agency, a network of freelancers and Swiss agencies, gave rise to a shared vision: to make marketing ecosystems more reliable, traceable, and compliant.

A natural collaboration turned into a structured project

For several years, Thomas and Matthieu have combined their expertise on various projects:

• Creation of websites and digital experiences,

• Visual and video production,

• Ads campaigns (Meta, Google, LinkedIn),

• Organic management of social media,

• And above all, a growing need for tracking, auditing, and compliance.

It is to respond to this demand clearly, expertly, and centrally that A-Track was born: a structure dedicated to reliable measurement, data governance, and compliance with nFADP / GDPR.

Two complementary profiles

• Matthieu, focused on strategy, communication, and client relations, brings a business vision and a deep understanding of companies' marketing challenges.

• Thomas, a data specialist and technical integrator, structures and secures the digital foundations: tracking, analytics, GTM, CMP, and server-side.

Their complementarity creates a rare approach: human, strategic, and technically impeccable.

Our conviction

Data must be a source of trust, not uncertainty.
A-Track helps companies regain control of their digital ecosystem, understand what they measure, and turn compliance into a competitive advantage.